The Mechanism of Scenario-based Ecological Value Co-creation through Community Integration into Content-driven E-commerce Platforms: A Case Study of rednote, TikTok and Lizhi

WANG Fu, FAN Ding-hao, LIU Jun-hua, HE Jia-hua

Journal of Management Case Studies ›› 2026, Vol. 19 ›› Issue (3) : 445-460.

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Journal of Management Case Studies ›› 2026, Vol. 19 ›› Issue (3) : 445-460. DOI: 10.7511/JMCS20260307
Coordination and Operations within Industrial and Supply Chains

The Mechanism of Scenario-based Ecological Value Co-creation through Community Integration into Content-driven E-commerce Platforms: A Case Study of rednote, TikTok and Lizhi

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