数字化转型驱动价值共创路径演化机理——基于飞鹤和小米的双案例研究
黄海昕, 何雨芩, 胡芬, 张珈源
The Evolution Mechanism of Value Co-creation Path Driven by Digital Transformation: A Dual-case Study of Feihe and Xiaomi
HUANG Hai-xin, HE Yu-qin, HU Fen, ZHANG Jia-yuan
管理案例研究与评论
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2025, (6): 779
-792
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DOI: 10.7511/JMCS20250604
